The Leadership Team

Meet David

President, Co-Founder, and Chief Digital Strategist

David is a rare find in the world of digital marketing in Phoenix—or anywhere else, for that matter. With his strong, hybrid skill set that combines marketing, web design and front-end development, David is uniquely suited to help his clients achieve their online marketing goals. 

David is passionate about helping clients do better and get better at what they do. Never satisfied with “good enough,” David is a champion for best practices, a strong believer in data-driven decisions, and an advocate for creative problem solving. 

David’s extensive knowledge of online marketing strategies and techniques comes from years of experience working as a freelancer, consultant, and full-time employee for big firms, agencies, non-profits, and more. 

Meet Michelle

Co-Founder and Vice-President of Content Marketing

Michelle holds a degree in Communications and Theatre, which means she gets the point across with flair. After college, she went to work for Nintendo, writing box copy and manuals, and editing more than a few strategy guides. Soon, Microsoft recruited her to help launch Xbox. While at Xbox, Michelle won multiple Society for Technical Communications awards. (She met David at Microsoft, too. Arguably the better prize.)

After nearly a decade in games, Michelle transferred her marketing skills to the online world of search engine optimization and content creation. Working for various hospitality and vacation rental companies, she quickly discovered she had a talent for ranking on Google without sacrificing interesting content.